A new line of workout gear, INEX ACTIVE, was launched last October 23, 2019 at the Mindful Movement Asia Pilates Studio in Bonifacio Global City, Taguig through an invigorating Pilates session headed by Mindful Movement Asia Pilates Studio General Manager Ken Colubio and Pilates coach Regina Del Rosario with INEX ACTIVE Founder and daughter of Senator Pia Cayetano, Maxine Sebastian and Managing Partner Juancho Palacios.
“INEX is short for inexorable which means unstoppable and relentless as we want the name itself to be empowering. We wanted the logo to mean something, so we chose the wolf and the moon. The wolf symbolizes personal power and all that is INEXorable in every one of us; the moon is a symbol of female strength. They say when the moon is full, women are in their highest point energetically. So, we’re hoping that by wearing INEX, women will be able to bring that feeling with them,” – according to Maxine Sebastian.
The event was also graced by notable personalities like Sen. Pia Cayetano, beauty queen-turned image consultant Abbygale Arenas-De Leon, Ms. Earth 2015 Angela Ong, model TV-host Kelly Misa to name a few; and they had the privilege to try and enjoy the newest INEX activewear styles. The seamless structure of INEX ACTIVE sportswear is mainly made up of nylon which is soft as silk. It is also breathable, durable and odor-inhibiting in which it wicks sweat from your skin to fabric’s surface where it can evaporate. They are available in the sweetest pastels to the most energizing neons.
INEX ACTIVE is passionate about finding fresh ways for women to express themselves through their active wear and ultimately sharing the joy of an active lifestyle. They are big believers in self-acceptance and self-expression. This is why they aim to provide a variety of styles that complement every body type and to encourage women expressing themselves and embrace what makes them unique. Another core values INEX ACTIVE want to share to their customers is “It’s Cool 2 Care”. They are committed to slowly but surely shifting to a more sustainable business model starting with their packaging options in which their customer can choose between their reusable pouches and their 100% compostable packaging.
About One of A Kind
One of A Kind Marketing is the Southeast Asia’s leading Marketing arm of International Brands catering to Asia involving in Brand Marketing & building, PR, Events, Ambassadors Athletes Management and Brand Activations, content creation, in the production of Int’l Event Licensing. Creating the next big brand in the Philippines and Asia. Managing the brands; Under Armour for the past 5 years, they also cater brands such as Unilab , Chevron, Balesin, Newton, Active Health , Tobys Sports, Lucerne Brands And even stage events like Trifactor Asia as SEA Games Qualifier. Produces a wide variety of engaging world-class events and programs in multiple sports fields such as Triathlon, Beach Volleyball, Running basketball and all active lifestyle and fitness related activities. The company is also one of the houses of multiple star athletes with different advocacies but with one goal of uplifting athletes’ sports development and strengthening support to our national sports tourism.
One of A Kind Marketing also provides platform and programming for athletes and coaches marking them as the top of mind partner for sports events. The Company also owns Trifactor Philippines and into content and event production. It brings its content to worldwide audiences via online and affiliate partner brands internationally. In addition, One of A Kind Marketing has business interests in merchandising and licensing, multimedia services, video production, talent identification, business consultancy all of which complement and enhance the Company’s strength in content production and distribution.